UGC NTA NET Exam Preparation | Communication Process | Unit-4th | Part-3rd |

 UGC NTA NET Exam Preparation | Communication Process | Unit-4th | Part-3rd |


Claude Shannon and Warren Weaver developed the most widely used model of communication process.
This model consists of 8 components
1. source: The source is the initiator of communication, who wants to transmit his ideas, thought, needs, intentions or other piece of information to another person.
2. Encoding: It is a process in which the ideas to be conveyed, are translated into a code or set of symbols or some other format of expression.
3. Message: It is the actual physical product from the source-encoding. it represents the meaning which the source wants to convey.
4. Channel: It is the medium through which the message transmits. it is the connecting link between the sender and receiver.
5. Decoding: It is the process which translates the message into a form that can be understood by the receiver.
6. Receiver: It is the person to whom the message is directed (conveyed).
7. Feedback: it is the response from the receiver which enables the sender (source) to determine whether the message was received and understood as originally intended.
8. Noise: It includes those factors in each of the components of communication that reduces the accuracy of the message. Thus, it can occur at any stage in the communication process.

Post a Comment

0 Comments